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Green Tree Press presents a landmark book whose message is bound to influence important decisions in the forest industry for years to come. |
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ReinventingThe Forest IndustryJean MaterReinventing the Forest Industry presents a workable plan for the forest industry to gain a stronger voice in public policy discussion. From the origins of the environmental philosophy through the development of the present environmental "culture", it illustrates the influence of public perception on management of America's forests. The author uses the experience of other industries in changing their public image as the springboard for evaluating and enhancing the forest industry's relations with the public. Reports from the media, the environmental community, and the forest industry support the author's conclusions. Reinventing the Forest Industry provides decision makers with persuasive arguments for sensible change.
REINVENTING THE FOREST INDUSTRY. |
ISBN 1-885221-58-4 - Trade paperback300 pages - $16.95Reviews
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Dr. Jean Mater has been
tracking the public involvement in the forest industry affairs for many years
and has been named "The leading thinker, writer, and practitioner in the
area of public involvement in forestry...." Her professional work in
restoring the economies of forest-dependent communities, and developing
market strategies for wood products manufacturers has brought her into close
touch with the public's problems in coming to terms with forest industry A fellow of the Society of American Foresters and co-recipient of the prestigious Gottschalk Award from the Forest Products Society, Dr. Mater wrote Reinventing the Forest Industry with the aid of a grant from the John D. and Catherine T. MacArthur Foundation. If you would like to order Reinventing the Forest Industry, please print and fill out our order form. For more information Contact: Dr. Jean MaterMater Engineering, Ltd. 101 S.W. Western Blvd. PO Box 0 Corvallis, Oregon 97339 541-753-7335 Fax: 541-752-2952 E-Mail: mater@mater.com
Last updated on September 06, 1999 |
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